Shopper Insights

Know Your Shoppers Better Than They Know Themselves.

You come for the conversions. You stay for the intelligence.

Insights No Other Platform Can Give You

Disco sits at the intersection of 160 million shoppers and the broader commerce network. That means we see things no one else can. What your customers buy when they're not buying from you. Which advertisers they love. What categories they're exploring. How their spending changes over time.

Every advertiser on Disco gets access to insights that would cost six figures from a data provider. Included in your campaign.

Your Shopper Insights. March 2026

Based on 2.4M matched shoppers across the Disco network

Top Affinities

Fashion & Apparel
67%
Home & Kitchen
54%
Beauty
41%
Electronics
38%
Fitness
29%

Cross-Brand Overlap

Your highest-converting shoppers also buy from:

FableticsFabletics34%
CarawayCaraway28%
ThirdLoveThirdLove22%
NanitNanit19%

Spending Signals

$87

Avg AOV

2.3x/mo

Purchase Freq

Thursday

Top Day

Audience Expansion Opportunity

We've identified 840K shoppers who match your best converters but haven't seen your offer yet.

Activate This Audience

Every campaign includes shopper insights. No add-on fees. No data licensing. It's part of the platform.